Do you know the label, Ganni?
Every time I see my daughter I compliment her on what she is wearing and every time, she says Ganni. I am probably the last person to discover this gem and while many of the styles are suitable for my daughters and not me, there are many I love and have been wearing.
Ganni is brilliant for wrap dresses, versatile blouses, classic shirt-dresses and mohair jumpers; all crafted in pretty floral, leopard print or plains. This season their velvet pants and jacket have been my go-to pieces more often than not. And they have been complimented on more often than not.
The Scandinavian brand, Ganni, was established in 2000 and was originally founded to design the perfect cashmere knit. With an aim to create pieces with a playful, effortless approach to design, the brand identifies as a ‘third alternative’ between high concept Scandi-style and Girly Boho inspired fashion.
“The GANNI mission is simple: We fill a gap in the advanced contemporary market for effortless, easy-to-wear pieces that women instinctively reach for, day in, day out.”
Ganni is one to keep an eye on, for those special pieces. They are not the essentials but the pieces that keep the essentials working well over time.
Need to know? I think so. xv
Need To Know: Ganni