V A is a long standing and recognised digital creative; her voice resonates with many. In the last ten years, the site has developed into an online destination for fashion, beauty and lifestyle advice. Her sense of style, editorial flair and practical counsel offers an inspired and graceful approach to living.

V A is a long standing and recognised digital creative; her voice resonates with many. In the last ten years, the site has developed into an online destination for fashion, beauty and lifestyle advice. Her sense of style, editorial flair and practical counsel offers an inspired and graceful approach to living.

Edit by: Vicki
May 04, 2020

The “At-Home”Diaries Made Me Do It


I never, ever stay on schedule.
The one element I am consistent in is being inconsistent. I beat to the tune of the here and now; if that means changing ideas mid-stream, I do. I’ve always been a fractured thinker – I drive my team mad – I can be talking about one idea and then roll so quickly into another, they have no idea what I’m thinking. Fortunately, they are quick thinkers and humour me until we are on the same page.

When the pandemic started and life became smaller in circumference but infinite in fear I needed to write. It was a very simple reaction to our circumstances. I started the at-home diary and shared my thoughts and feelings on a range of both deep and lightweight moments. At the same time, I wanted a reminder for me on how I want to move forward once this is over or it becomes our new way of life. Talking fashion and beauty, whilst a passion of mine, just doesn’t feel right – we will again – but now, I need to make sure my blueprint for going forward is in good shape.


 I took my deepest, most personal thoughts and ran with them.

Ageing is not simply about a number of years any more – forget that – ageing is not a word for only those over 50. We are all ageing, whether we are 20 or 80. What we want to do is learn how to navigate, guide, propel, direct, engage and enhance our journey. That is what I have written about. I could have written 100,000 words on this subject, but that’s not necessary, bite-size pieces will direct us where we need to be.


This new E-BOOK is beautifully illustrated by klemekleme and her additions provide the softness and warmth I feel we all want right now. (We will create something with these once we can work as normal. I am imagining the most fabulous notecards for starters?) Wait until you see; they are gorgeous. My dear Amy has made it all come together with her graphic designer know-how and none of it would ever get to you without my tech guru Chloé. These girls are incredible talents and one of the reasons I keep doing what I do. We must mentor the younger generation and nurture their creativity; it’s very important to me to be able to do this.


If nothing else, this world crisis has been a major lesson on moving forwards. I hope my words are as applicable to a teenager as they are to a grandmother. They are written form the heart to motivate, encourage and inspire. They are reminders and small notes to us, checklists and questions to keep ourselves on track.


This new E-Book, available tomorrow, was not meant for now but here it is.

I am giving away 5 copies  – all you have to do is follow @theemporiumbyva and be on the email list for THE EMPORIUM. Easy. You can sign up HERE if you haven’t already. Already there, you are automatically entered in.


I’ll announce the winners this evening around 9pm my time. xv

Edit by: Vicki
In This Post: Lifestyle