2 Oct 2018

What She Loves: Rouge D’Armani Matte 403

What She Loves: Rouge d'Armani Matte 403 on vickiarcher.com

Is there a perfect red lipstick?
I believe there are many perfect reds and in my career as a tester and wearer of rouge lips, I know this to be true. Every now and then I find a matte red that stops me in my tracks, makes me feel very well put together and happy as.

On a recent trip, I forgot to pack my red lips. Good matte red lipstick was required for nearly all my evening dressing so on a stopover in Hong Kong I stocked up. There are more make-up counters per square metre in the shopping malls than anything else. As an aside the HK girls are very stylish and beautifully made up – natural but many wearing a red lip. Beautiful skin and fabulous hair can make red an easy option.

Too much choice can be overwhelming and nowhere more so than HK. When I saw the familiar Giorgio Armani I stopped looking. I have never worn these lipsticks but have been a fan of the tinted moisturisers for some time.

As I stocked up on this I explained my search for the “perfect” red. Not too purple, no orange and with the right amount of blue – not so matte to make me feel like “plaster lips” and staying power to last the night through. A tall order.

Have you tried Rouge D’Armani Matte in 403?

No, but I did and can honestly say it’s a sensation.

403 is easy to apply, stays within the lines and has a beautiful matte finish. I apply and blot, apply and blot three times and this way even with eating and drinking the colour still looks quite vibrant. I loathe when I am left with a lipstick ring around my mouth, like a bad tea stain in my favourite mug. Not going there.

If a new matte red is on your agenda or you simply want to brighten your day; this is the one. xv

what she loves

rouge d armani matte lipstick 403


image, linda rodin for advanced style x karen walker

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Donna D

Puurfect…as I have just used up the last of my MAC Ruby Woo!
It is on the shopping list for today..thank you!


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